Odisha Unveils Ambitious Tourism Roadmap to Become a Global Travel Destination

The meeting focused on aligning tourism development with the state’s long-term goals of “Viksit Odisha 2036” and “Viksit Bharat 2047.”

Discussions emphasised harnessing Odisha’s rich cultural heritage, pristine coastline, spiritual destinations, wildlife reserves, and tribal traditions to attract domestic and international tourists.

Council members deliberated on expanding tourism offerings through eco-tourism, adventure tourism, MICE (Meetings, Incentives, Conferences and Exhibitions), cruise tourism, and destination weddings.

The government also highlighted the need to improve visitor experiences through better infrastructure, enhanced safety measures, and modern amenities at tourist destinations.

A key proposal discussed was the creation of a Tourism Land Bank to facilitate investment and accelerate tourism projects across the state.

The council also explored policy measures to attract private sector participation and strengthen public-private partnerships for sustainable tourism growth.

In a major international outreach initiative, the state announced that “Odisha Parab” will be organised in Bali, Indonesia, showcasing Odisha’s art, culture, cuisine, and tourism potential before a global audience.

Senior tourism officials and industry stakeholders participated in the meeting, contributing ideas aimed at enhancing Odisha’s competitiveness in the tourism sector.

The government expressed confidence that collaborative efforts between policymakers and industry leaders will help transform Odisha into a preferred destination for travellers from across the world.