Odisha Governor urges media to promote welfare schemes for wider public awareness

Bhubaneswar, Oct 17 (UNI) Odisha Governor Dr Hari Babu Kambhampati today urged media professionals to actively highlight the welfare schemes of both the Central and State governments to enhance public awareness and ensure wider access to the benefits.

Interacting with representatives of various media organisations at the Raj Bhavan, the Governor cited key initiatives such as the Pradhan Mantri Suraksha Bima Yojana (PMSBY), Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY), Atal Pension Yojana, and Sukanya Samriddhi Yojana.

He noted that many citizens remain unaware of these programs and said that media coverage could significantly increase public participation.
“If the media highlights these welfare schemes, more people will benefit from them,” he emphasised.

Dr. Kambhampati underscored the importance of these schemes in ensuring financial security, social protection, and future stability for families.

He said greater awareness could help expand access to insurance, pensions, and child savings programs, contributing to the overall well-being of society.

During the interaction, the Governor also discussed a range of state issues with journalists, including tribal development, education, infrastructure, rural growth, migration, and the safety of media professionals.
Expressing confidence that Odisha could achieve developed-state status by 2036, he referred to upcoming projects by the National Highways Authority of India (NHAI) and Indian Railways, as well as proposed semiconductor ventures and investment proposals from the Utkarsh Odisha initiative.

In line with the Prime Minister’s vision of Atma Nirbhar Bharat, Dr. Kambhampati urged departments to focus on self-reliance and people-centric development.
He also called for collective social responsibility in preventing crime and stressed the importance of skill development to curb migration.

The Governor commended media professionals for their dedication to informing and educating the public.

A video presentation highlighting the Governor’s initiatives during his first six months in office was also screened. The session saw active participation from media representatives across Odisha.